Acorn International (NYSE: 'ATV') is a media and branding company in China, operating one of China's largest TV direct sales businesses in terms of revenues and TV air time. Acorn's TV direct sales platform consists of airtime purchased from both national and local channels. The Company seeks to maximize sales penetration of its products by distributing them through its nationwide distribution network. In addition to marketing and selling through its TV direct sales programs and its nationwide distribution network, Acorn also offers consumer products through non-TV direct sales platforms consisting of third-party bank channels, catalogs, outbound calls and the Internet. Leveraging its integrated multiple sales and marketing platforms, Acorn has built a proven track record of developing, promoting and selling proprietary-branded consumer products, as well as products from established third parties.