eLayaway, Inc. (OTCBB: ELAY) is the leading provider of layaway payment processing technology. The Company’s patent-pending payment system empowers retailers and payment platforms with an automated micro-payments system designed to support layaway, leasing, micro-lending and layaway/credit hybrid programs. Marketing and consumer support is also available, making eLayaway the perfect technology for retailers looking for an autonomous solution. The Company’s innovative application enables consumers to pay for the products and services they desire using manageable periodic payments, thereby making purchases more affordable and easy to budget. eLayaway’s revolutionary payment method allows companies to expand their consumer base to millions of credit-conscious shoppers by providing them with a flexible payment plan that fits their budget. eLayaway markets layaway payment processing and management services directly to online and brick & mortar retailers.
What We Do & How We Do It
eLayaway makes it possible for consumers to pay for the products and services they want using manageable periodic payments thereby making their purchases easier to afford and budget.
When a consumer chooses eLayaway at time of purchase, they set their payment schedule using the patent-pending eLayaway Calculator. Once the payment schedule is created and confirmed by the consumer, payments are automatically deducted from the consumer’s chosen bank account via ACH (Automated Clearing House) or cash payments can be made using MoneyGram® ExpressPayment® Services. Like traditional layaway of the past, delivery of the product or service occurs upon payment in full. Upon successful completion of the payment plan, the merchant fulfills the order. Funds are transferred to the merchant upon confirmation of shipment. Consumers are charged a flat fee between 1.9% and 3.9% on the total purchase amount.
eLayaway gives merchants the ability to secure sales even when a consumer has limited credit or cash available at the time of shopping. The Company’s application is extremely flexible and allows a merchant to define the terms of the layaway, including what products they make available. Orders are easily tracked and projected; giving merchants a true online pre-order mechanism that allows them to manage inventory easier.
Unlike other payment alternatives, eLayaway does not cannibalize a merchant’s existing suite of payment options such as credit cards and credit plans. It is a true alternative that not only helps consumers that have reached their credit limits, but also helps the merchant reach consumers who, before eLayaway, could not transact online. eLayaway also provides marketing opportunities by allowing the merchant to present their offering in a manner that makes items easier to afford.
Merchants are charged a one-time, $99.95 setup fee to integrate the eLayaway Service. Thereafter, merchants are charged a monthly service fee of $14.95 or a 1% transaction fee (whichever is greater) based on the month’s prior completed orders. The costs associated with using or offering eLayaway are less than those associated with using or accepting credit cards or other alternative payment options.
Who We Serve
Seasonal fluctuations in Internet usage and traditional retail can limit a retailer’s year-round marketing effectiveness. eLayaway shatters those traditions by opening up the season and expanding the retailer’s window of opportunity to engage its market. Retailers that offer eLayaway are no longer held captive by the fourth quarter. Our technology and the foresight that comes with offering eLayaway helps retailers breathe life into their sales, promotions and inventory forecasting.
eLayaway serves merchants looking for solutions designed to reduce costs, expand markets and drive sales. Retail layaway is a $1.4 billion market that is currently running on an antiquated system. Our system offers the benefits of automation and scalability needed to secure and grow the market. Slow economic recovery and a bleak outlook are causing more and more merchants to implement solutions such as eLayaway.
eLayaway provides its merchants with a profitable alternative payment option that allows them to increase their market reach.
eLayaway’s mission is to provide consumers with a safe and affordable alternative to credit. As more and more consumers discover the benefits associated with layaway, many of them have questions about the process and how it works. eLayaway.com helps educate consumers about the layaway process and assists merchants by providing best practice policies and access to the resources they need to create a compliant layaway program.
We appreciate the importance of the role we play in the consumer/merchant sales experience. Our Customer Service staff is trained to provide the premium support and transparency necessary to ensure that our merchants are always properly represented.
eLayaway, Inc. is a publicly registered (ELAY.OB) American payment and retail technology company headquartered in Tallahassee, Florida. eLayaway operates multiple divisions tailored to specific markets. The Company provides the management, administrative, marketing, IT and other pertinent resources for its eight subsidiaries: DivvyTech, Inc., eLayaway.com, Inc., Pay4Tix.com, Inc. (eLayawaySPORTS.com), PrePayGetaway.com, Inc. (eLayawayTRAVEL.com), NuVidaPaymentPlan.com, Inc., PlanItPay.com, Inc., Centralized Strategic Placements, Inc., and eLayaway Australia Pty, Ltd. Press summary, logos and screenshots available for download at: eLayaway.com/press.
Copyright And Trademark Notice
eLayaway, eLayawayADVANTAGE, NuVida Payment Plan, eLayawayTRAVEL, eLayawaySPORTS, PlanItPay, DivvyTech and DivvyTech Exchange are trademarks of eLayaway, Inc.. All other marks are the property of their respective owners. © eLayaway, Inc.. All rights reserved.